Detail API Response (Raw)
{
"course": {
"id": "a6363cbe-d74e-4e6b-86a1-297b30cc6c4f",
"cpdFlag": false,
"options": [
{
"id": "48a328e5-2802-4077-9263-9c7e14edb528",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Please speak to the provider to make an application",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "BMT508 Innovation and New Ideas Creation; BMT511 Data for Decision Making; BMT520 Digital Marketing Communications and Branding; BMT521 Digital Customer Insight and Experience; MBA530 Project Management; MBA512 Research Proposal; MBA514 Business Research Methods; MBA555 Management Investigation; BMT503 Contemporary Issues in Marketing.",
"deadline": null,
"duration": {
"quantity": 18,
"durationType": {
"id": "3",
"caption": "Months",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "a4982508-47fa-43cd-bfd5-502c81483bfc",
"url": null,
"name": "Abertay Campus",
"ukprn": null,
"address": {
"line1": "Bell Street",
"line2": "",
"line3": null,
"line4": "Dundee",
"region": {
"id": "13",
"caption": "Grampian and Tayside",
"mappedCaption": "Scotland"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "Scotland"
},
"latitude": 56.4633401263,
"postcode": "DD1 1HG",
"longitude": -2.973440622
},
"isDefault": false,
"geoLocation": {
"latitude": 56.4633401263,
"longitude": -2.973440622
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C56.4633401263,-2.973440622&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=DhR3EvHKb-DlctWGMfIEqAvD_cg=",
"googleMapsParams": "56.4633401263,-2.973440622",
"locationCategory": null,
"geoLocationString": "56.4633401263,-2.973440622"
},
"startDate": {
"date": "01/2027",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "10",
"caption": "Republic of Ireland",
"mappedCaption": null
}
},
{
"amount": 7900,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "3",
"caption": "EU",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "4",
"caption": "International",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"assessmentMethods": "You’ll be assessed using a combination of written coursework, presentations, examinations and portfolios. Formal examinations, class tests and reports will also feature where relevant.\n\nYou’ll be exposed to a variety of teaching, learning and assessment practices throughout your MSc programme. This includes lectures, seminars, written/oral presentations and project work.\n\nGuest speakers and industrial visits are used to develop student appreciation of the practical application of research methods and data analysis.\n\nYour final assessment presents a choice. You can undertake a traditional research-based dissertation on a subject of your choice (agreed with academic staff) or create a dedicated consultancy report solving a live issue/challenge facing a real-world organisation. The option allows you to focus on a piece of work that further prepares you for life after graduation – be it continuing in academia or entering the world of work.",
"entryRequirements": "Applicants should have at least a lower second class (2:2) honours degree or equivalent qualifications in Business or similar - with a marketing element.\n\nApplicants with non-standard qualifications will be considered on an individual basis, determined by prior study, work experience, professional qualifications, and references.",
"internalReference": null,
"providerCourseUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"professionalBodies": [],
"qualificationLevel": {
"id": "SCQF_11",
"caption": "SCQF Level 11",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "158",
"caption": "MSc",
"mappedCaption": "Masters degrees"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "Additional costs/fee information\nInternational/EU fees are £19,950 for the following courses:-\nMSc Ethical Hacking and Cybersecurity\nMSc Applied Artificial Intelligence and User Experience\nMProf Games Development\nMSc Computer Games Technology\nMsc Technical Arts & Visual Effects\nGlobal MBA",
"academicEntryRequirements": null,
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
},
{
"id": "e5ae1427-8814-4269-93ab-c4c538006037",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Please speak to the provider to make an application",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "BMT508 Innovation and New Ideas Creation; BMT511 Data for Decision Making; BMT520 Digital Marketing Communications and Branding; BMT521 Digital Customer Insight and Experience; MBA530 Project Management; MBA512 Research Proposal; MBA514 Business Research Methods; MBA555 Management Investigation; BMT503 Contemporary Issues in Marketing.",
"deadline": null,
"duration": {
"quantity": 24,
"durationType": {
"id": "3",
"caption": "Months",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "a4982508-47fa-43cd-bfd5-502c81483bfc",
"url": null,
"name": "Abertay Campus",
"ukprn": null,
"address": {
"line1": "Bell Street",
"line2": "",
"line3": null,
"line4": "Dundee",
"region": {
"id": "13",
"caption": "Grampian and Tayside",
"mappedCaption": "Scotland"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "Scotland"
},
"latitude": 56.4633401263,
"postcode": "DD1 1HG",
"longitude": -2.973440622
},
"isDefault": false,
"geoLocation": {
"latitude": 56.4633401263,
"longitude": -2.973440622
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C56.4633401263,-2.973440622&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=DhR3EvHKb-DlctWGMfIEqAvD_cg=",
"googleMapsParams": "56.4633401263,-2.973440622",
"locationCategory": null,
"geoLocationString": "56.4633401263,-2.973440622"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "9",
"caption": "Part-time",
"mappedCaption": "Part-time",
"excludedSchemesForApplication": [
"ucas"
]
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "10",
"caption": "Republic of Ireland",
"mappedCaption": null
}
},
{
"amount": 7900,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "3",
"caption": "EU",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "4",
"caption": "International",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"assessmentMethods": "You’ll be assessed using a combination of written coursework, presentations, examinations and portfolios. Formal examinations, class tests and reports will also feature where relevant.\n\nYou’ll be exposed to a variety of teaching, learning and assessment practices throughout your MSc programme. This includes lectures, seminars, written/oral presentations and project work.\n\nGuest speakers and industrial visits are used to develop student appreciation of the practical application of research methods and data analysis.\n\nYour final assessment presents a choice. You can undertake a traditional research-based dissertation on a subject of your choice (agreed with academic staff) or create a dedicated consultancy report solving a live issue/challenge facing a real-world organisation. The option allows you to focus on a piece of work that further prepares you for life after graduation – be it continuing in academia or entering the world of work.",
"entryRequirements": "Applicants should have at least a lower second class (2:2) honours degree or equivalent qualifications in Business or similar - with a marketing element.\n\nApplicants with non-standard qualifications will be considered on an individual basis, determined by prior study, work experience, professional qualifications, and references.",
"internalReference": null,
"providerCourseUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"professionalBodies": [],
"qualificationLevel": {
"id": "SCQF_11",
"caption": "SCQF Level 11",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "158",
"caption": "MSc",
"mappedCaption": "Masters degrees"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "Additional costs/fee information\nInternational/EU fees are £19,950 for the following courses:-\nMSc Ethical Hacking and Cybersecurity\nMSc Applied Artificial Intelligence and User Experience\nMProf Games Development\nMSc Computer Games Technology\nMsc Technical Arts & Visual Effects\nGlobal MBA",
"academicEntryRequirements": null,
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
},
{
"id": "9ec6ec4a-afb0-4c10-bc42-dd7c88f05674",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Please speak to the provider to make an application",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "BMT508 Innovation and New Ideas Creation; BMT511 Data for Decision Making; BMT520 Digital Marketing Communications and Branding; BMT521 Digital Customer Insight and Experience; MBA530 Project Management; MBA512 Research Proposal; MBA514 Business Research Methods; MBA555 Management Investigation; BMT503 Contemporary Issues in Marketing.",
"deadline": null,
"duration": {
"quantity": 2,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "a4982508-47fa-43cd-bfd5-502c81483bfc",
"url": null,
"name": "Abertay Campus",
"ukprn": null,
"address": {
"line1": "Bell Street",
"line2": "",
"line3": null,
"line4": "Dundee",
"region": {
"id": "13",
"caption": "Grampian and Tayside",
"mappedCaption": "Scotland"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "Scotland"
},
"latitude": 56.4633401263,
"postcode": "DD1 1HG",
"longitude": -2.973440622
},
"isDefault": false,
"geoLocation": {
"latitude": 56.4633401263,
"longitude": -2.973440622
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C56.4633401263,-2.973440622&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=DhR3EvHKb-DlctWGMfIEqAvD_cg=",
"googleMapsParams": "56.4633401263,-2.973440622",
"locationCategory": null,
"geoLocationString": "56.4633401263,-2.973440622"
},
"startDate": {
"date": "01/2027",
"nonSpecific": false
},
"studyMode": {
"id": "9",
"caption": "Part-time",
"mappedCaption": "Part-time",
"excludedSchemesForApplication": [
"ucas"
]
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "10",
"caption": "Republic of Ireland",
"mappedCaption": null
}
},
{
"amount": 7900,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "3",
"caption": "EU",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "4",
"caption": "International",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"assessmentMethods": "You’ll be assessed using a combination of written coursework, presentations, examinations and portfolios. Formal examinations, class tests and reports will also feature where relevant.\n\nYou’ll be exposed to a variety of teaching, learning and assessment practices throughout your MSc programme. This includes lectures, seminars, written/oral presentations and project work.\n\nGuest speakers and industrial visits are used to develop student appreciation of the practical application of research methods and data analysis.\n\nYour final assessment presents a choice. You can undertake a traditional research-based dissertation on a subject of your choice (agreed with academic staff) or create a dedicated consultancy report solving a live issue/challenge facing a real-world organisation. The option allows you to focus on a piece of work that further prepares you for life after graduation – be it continuing in academia or entering the world of work.",
"entryRequirements": "Applicants should have at least a lower second class (2:2) honours degree or equivalent qualifications in Business or similar - with a marketing element.\n\nApplicants with non-standard qualifications will be considered on an individual basis, determined by prior study, work experience, professional qualifications, and references.",
"internalReference": null,
"providerCourseUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"professionalBodies": [],
"qualificationLevel": {
"id": "SCQF_11",
"caption": "SCQF Level 11",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "158",
"caption": "MSc",
"mappedCaption": "Masters degrees"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "Additional costs/fee information\nInternational/EU fees are £19,950 for the following courses:-\nMSc Ethical Hacking and Cybersecurity\nMSc Applied Artificial Intelligence and User Experience\nMProf Games Development\nMSc Computer Games Technology\nMsc Technical Arts & Visual Effects\nGlobal MBA",
"academicEntryRequirements": null,
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
},
{
"id": "e2974050-83ed-4179-a6c9-425d8d27bb78",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Please speak to the provider to make an application",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "BMT508 Innovation and New Ideas Creation; BMT511 Data for Decision Making; BMT520 Digital Marketing Communications and Branding; BMT521 Digital Customer Insight and Experience; MBA530 Project Management; MBA512 Research Proposal; MBA514 Business Research Methods; MBA555 Management Investigation; BMT503 Contemporary Issues in Marketing.",
"deadline": null,
"duration": {
"quantity": 1,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "a4982508-47fa-43cd-bfd5-502c81483bfc",
"url": null,
"name": "Abertay Campus",
"ukprn": null,
"address": {
"line1": "Bell Street",
"line2": "",
"line3": null,
"line4": "Dundee",
"region": {
"id": "13",
"caption": "Grampian and Tayside",
"mappedCaption": "Scotland"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "Scotland"
},
"latitude": 56.4633401263,
"postcode": "DD1 1HG",
"longitude": -2.973440622
},
"isDefault": false,
"geoLocation": {
"latitude": 56.4633401263,
"longitude": -2.973440622
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C56.4633401263,-2.973440622&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=DhR3EvHKb-DlctWGMfIEqAvD_cg=",
"googleMapsParams": "56.4633401263,-2.973440622",
"locationCategory": null,
"geoLocationString": "56.4633401263,-2.973440622"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 10400,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "10",
"caption": "Republic of Ireland",
"mappedCaption": null
}
},
{
"amount": 7900,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "3",
"caption": "EU",
"mappedCaption": null
}
},
{
"amount": 18950,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "4",
"caption": "Whole course",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "4",
"caption": "International",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"assessmentMethods": "You’ll be assessed using a combination of written coursework, presentations, examinations and portfolios. Formal examinations, class tests and reports will also feature where relevant.\n\nYou’ll be exposed to a variety of teaching, learning and assessment practices throughout your MSc programme. This includes lectures, seminars, written/oral presentations and project work.\n\nGuest speakers and industrial visits are used to develop student appreciation of the practical application of research methods and data analysis.\n\nYour final assessment presents a choice. You can undertake a traditional research-based dissertation on a subject of your choice (agreed with academic staff) or create a dedicated consultancy report solving a live issue/challenge facing a real-world organisation. The option allows you to focus on a piece of work that further prepares you for life after graduation – be it continuing in academia or entering the world of work.",
"entryRequirements": "Applicants should have at least a lower second class (2:2) honours degree or equivalent qualifications in Business or similar - with a marketing element.\n\nApplicants with non-standard qualifications will be considered on an individual basis, determined by prior study, work experience, professional qualifications, and references.",
"internalReference": null,
"providerCourseUrl": "https://www.abertay.ac.uk/course-search/postgraduate-taught/digital-marketing-and-e-business/",
"professionalBodies": [],
"qualificationLevel": {
"id": "SCQF_11",
"caption": "SCQF Level 11",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "158",
"caption": "MSc",
"mappedCaption": "Masters degrees"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "Additional costs/fee information\nInternational/EU fees are £19,950 for the following courses:-\nMSc Ethical Hacking and Cybersecurity\nMSc Applied Artificial Intelligence and User Experience\nMProf Games Development\nMSc Computer Games Technology\nMsc Technical Arts & Visual Effects\nGlobal MBA",
"academicEntryRequirements": null,
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
}
],
"suggest": "Digital Marketing and e-Business. Abertay University. Marketing. e-business. Commerce. Strategic management",
"summary": "This Master’s will equip you with the knowledge and skills needed to thrive in the ever-evolving world of strategic digital marketing and commerce - ideal for those with a marketing or business degree looking to deepen expertise or individuals with extensive experience in a related field looking to gain a professional qualification.\n\nThe programme offers an interactive, learner-centred approach, allowing you to focus on specific areas of interest, while at the same time embarking on a more general exploration of the topics necessary for a modern marketing professional. This blend of specialised and overall knowledge will enhance your capacity to operate successfully in a number of senior roles.\n\nYou’ll develop a deep understanding of practices across multiple digital platforms, learning from highly experienced staff and an exciting mix of local, national and global organisations.\n\nIndustry contact is key to preparing you to enter or re-enter the industry as an efficient, confident and highly employable specialist who will hit the ground running. As such, we actively promote real-world projects, including the option of either a culminating industry style consultation project with an organisation of your choice or a traditional dissertation.\n\nThis programme can be studied full-time for one year or part-time over a maximum of four years. ",
"atasFlag": false,
"contacts": [
{
"id": "cb995fb9-3037-4d72-9004-3dfa1ca5c51c",
"fax": null,
"email": "sro@abertay.ac.uk",
"phone": "01382 308080",
"title": "Recruitment and International team",
"isDefault": true,
"hasCourses": false,
"isClearing": false,
"clearingUrl": null,
"enquiryLink": {
"url": "https://www.abertay.ac.uk/study-apply/how-to-apply/clearing/",
"caption": "Make an enquiry - chat to us directly"
},
"availability": null,
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": [
{
"id": "fb",
"url": "https://www.facebook.com/AbertayUni",
"caption": "Facebook"
},
{
"id": "tw",
"url": "https://twitter.com/AbertayUni",
"caption": "Twitter"
},
{
"id": "ig",
"url": "https://instagram.com/abertayuni",
"caption": "Instagram"
},
{
"id": "li",
"url": "https://www.linkedin.com/abertay-university",
"caption": "LinkedIn"
},
{
"id": "yt",
"url": "https://www.youtube.com/abertayTV",
"caption": "Youtube"
}
]
},
{
"id": "f88aa220-12d3-4c8f-8d75-c32e0106a8e2",
"fax": null,
"email": "sro@abertay.ac.uk",
"phone": "01382 308080",
"title": "Recruitment and International Team",
"isDefault": false,
"hasCourses": false,
"isClearing": true,
"clearingUrl": "https://www.abertay.ac.uk/study-apply/how-to-apply/clearing/",
"enquiryLink": {
"url": null,
"caption": null
},
"availability": "Use LiveChat on our website, the best way to speak to our Clearing team.",
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
}
],
"keywords": null,
"provider": {
"id": "1558119a-fa4d-ca42-ddbd-0694a4e9bdc8",
"name": "Abertay University",
"ukprn": 10007849,
"address": {
"line1": "Bell Street",
"line2": "",
"line3": "",
"line4": "Dundee",
"region": {
"id": "13",
"caption": "Grampian and Tayside",
"mappedCaption": "Scotland"
},
"country": {
"id": "103",
"caption": "Scotland",
"mappedCaption": "Scotland"
},
"latitude": 56.4633401263,
"postcode": "DD1 1HG",
"longitude": -2.973440622
},
"aliases": [],
"logoUrl": "https://d1l6hqpjksdq9d.cloudfront.net/Prod/1558119a-fa4d-ca42-ddbd-0694a4e9bdc8",
"aliasName": "Abertay University",
"websiteUrl": "www.abertay.ac.uk",
"liveProvider": true,
"providerCode": null,
"providerSort": "Abertay University",
"providerUrls": [],
"imageLocation": null,
"institutionCode": "A30",
"providerShortName": "Abertay University",
"cukasInstitutionCode": null,
"requireAsciiDocuments": false,
"providerAbbreviatedName": "ABTAY",
"aliasNameWithoutApostrophe": "Abertay University"
},
"subjects": [
{
"id": "386",
"caption": "Marketing",
"mappedCaption": null
},
{
"id": "2352",
"caption": "e-business",
"mappedCaption": null
},
{
"id": "361",
"caption": "Commerce",
"mappedCaption": null
},
{
"id": "2500",
"caption": "Strategic management",
"mappedCaption": null
}
],
"auditions": [],
"studyType": {
"id": "1",
"caption": "Taught",
"mappedCaption": null
},
"department": {
"id": "3e5ae664-f5b0-4f4d-b95c-4ecbe7871ed3",
"name": "Faculty of Design, Informatics and Business"
},
"hecosCodes": [],
"jacs3Codes": [],
"publishEnd": "9999-12-31T23:59:59.9999999",
"shortTitle": null,
"specialism": {
"primary": [],
"secondary": [],
"specialismStudyTypes": []
},
"visibleEnd": "2027-08-01T08:00:00",
"compositeId": "a6363cbe-d74e-4e6b-86a1-297b30cc6c4f-2026",
"courseTitle": "Digital Marketing and e-Business",
"facultyCode": null,
"routingData": {
"scheme": {
"id": "none",
"caption": "Direct application only",
"mappedCaption": null
},
"destination": {
"id": "pg",
"caption": "Postgraduate",
"mappedCaption": null
}
},
"availableEnd": "9999-12-31T23:59:59.9999999",
"englishTitle": "",
"publishStart": "0001-01-01T00:00:00",
"visibleStart": "2025-04-29T08:00:00",
"taughtInWelsh": false,
"ucasApplyData": null,
"academicYearId": "2026",
"availableStart": "0001-01-01T00:00:00",
"awardingBodies": [],
"applicationCode": null,
"courseTitleSort": "Digital Marketing and e-Business",
"abbreviatedTitle": null,
"balanceIndicator": null,
"copyFormRequired": false,
"internalReference": null,
"currentlyInClearing": false,
"ucasTeacherTraining": false,
"degreeApprenticeship": false,
"qualifiedTeacherStatus": null,
"sponsorshipInformation": null,
"internationalInformation": null,
"courseTitleWithoutApostrophe": "Digital Marketing and e-Business",
"additionalAuditionInformation": null,
"higherTechnicalQualifications": false
},
"version": 31,
"academicYearsInformation": {
"2025": 4,
"2026": 4
}
}