International Digital Marketing (Top-Up)
Basic Information
- Course ID
54232567-d1ca-451a-b7d4-ca011313e169- Option ID
5adb5488-fd46-478c-9bab-61882f9b71fb- Provider
- Coventry University
- Type
- undergraduate
- Academic Year
- 2026
- Source
- ucas
- Created
- 2/23/2026, 12:48:10 PM
- Updated
- 3/27/2026, 11:39:50 AM
Other Options for this Course
No other options
Listing Data (Raw)
{
"id": "5adb5488-fd46-478c-9bab-61882f9b71fb",
"duration": {
"quantity": 1,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "9c340a75-27d4-4dba-8fde-be5e5f1de127",
"url": null,
"name": "Coventry University",
"ukprn": null,
"address": {
"line1": "Priory Street",
"line2": "",
"line3": null,
"line4": "Coventry",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "England"
},
"latitude": 52.4053141389,
"postcode": "CV1 5FB",
"longitude": -1.5000631116
},
"isDefault": false,
"geoLocation": {
"latitude": 52.4053141389,
"longitude": -1.5000631116
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": null,
"googleMapsParams": null,
"locationCategory": {
"id": "10000",
"caption": "Main Site",
"mappedCaption": null
},
"geoLocationString": "52.4053141389,-1.5000631116"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"durationRange": null,
"outcomeQualification": {
"caption": "Bachelor of Arts (with Honours) - BA (Hons)"
},
"academicEntryRequirements": {
"qualifications": [
{
"summary": {
"offer": "",
"requirements": "[1] 4 qualifications for tariff points allowed\n[2] May also include AS level and EPQ\n[3] Specific subject not required"
},
"priority": 1,
"notAccepted": false,
"qualificationName": "UCAS Tariff"
},
{
"summary": {
"offer": "5 GCSEs at grade 4 / C or above to include English and Mathematics.",
"requirements": ""
},
"priority": 1200,
"notAccepted": false,
"qualificationName": "GCSE/National 4/National 5"
}
],
"ucasTariffPointsMax": 0,
"ucasTariffPointsMin": 0,
"ucasTariffPointsDisplayMax": 0,
"ucasTariffPointsDisplayMin": 0
}
}
Detail API Response (Raw)
{
"course": {
"id": "54232567-d1ca-451a-b7d4-ca011313e169",
"cpdFlag": false,
"options": [
{
"id": "5adb5488-fd46-478c-9bab-61882f9b71fb",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Available to Apply",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "Your studies will aim to further enhance your communication skills, marketing knowledge and more specific skills in digital marketing.\n\nModules:\nInternational Digital Analytics\nCareer Development\nGlobal Marketing\nEnterprise and Entrepreneurship\nAcademic Presentations for Business\nE-CRM and Strategy \nSocial Media and Online Reputation",
"deadline": {
"id": "jan15",
"caption": "14 January",
"mappedCaption": null
},
"duration": {
"quantity": 1,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "9c340a75-27d4-4dba-8fde-be5e5f1de127",
"url": null,
"name": "Coventry University",
"ukprn": null,
"address": {
"line1": "Priory Street",
"line2": "",
"line3": null,
"line4": "Coventry",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "England"
},
"latitude": 52.4053141389,
"postcode": "CV1 5FB",
"longitude": -1.5000631116
},
"isDefault": false,
"geoLocation": {
"latitude": 52.4053141389,
"longitude": -1.5000631116
},
"tefCodeType": null,
"locationCode": "-",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C52.4053141389,-1.5000631116&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=RnKg2igy2gl2gDjwSI_qXOwrM2c=",
"googleMapsParams": "52.4053141389,-1.5000631116",
"locationCategory": {
"id": "10000",
"caption": "Main Site",
"mappedCaption": null
},
"geoLocationString": "52.4053141389,-1.5000631116"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "9",
"caption": "Channel Islands",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "2",
"caption": "Provisional",
"mappedCaption": null
},
"feeLocale": {
"id": "10",
"caption": "Republic of Ireland",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [
{
"caption": "Year 1",
"isDefault": true,
"entryPointId": 1,
"minOptionDurationYears": 0
}
],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": null,
"assessmentMethods": "This course will be assessed using a variety of methods which will vary depending upon the module.\n\nAssessment methods include:\n\nFormal examinations \nPhase tests \nEssays \nGroup work \nPresentations \nReports \nProjects \nCoursework \nExams \nIndividual Assignments\n\nThe Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.",
"entryRequirements": null,
"internalReference": null,
"providerCourseUrl": "https://www.coventry.ac.uk/course-structure/ug/top-up/international-digital-marketing-ba-hons-top-up/?term=2025-26",
"professionalBodies": [
{
"id": "1132",
"caption": "Association to Advance Collegiate Schools of Business",
"mappedCaption": null
},
{
"id": "4934",
"caption": "Chartered Association of Business Schools",
"mappedCaption": null
},
{
"id": "4935",
"caption": "Small Business Charter",
"mappedCaption": null
},
{
"id": "4937",
"caption": "Business Graduates Association",
"mappedCaption": null
},
{
"id": "4936",
"caption": "Principles for Responsible Management Education",
"mappedCaption": null
}
],
"qualificationLevel": {
"id": "RQF_6",
"caption": "RQF Level 6",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "47130",
"caption": "Bachelor of Arts (with Honours) - BA (Hons)",
"mappedCaption": "Bachelor degrees (with or without Honours)"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "Additional costs/fee information\nTuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .\n\nStudying this course with a sandwich year incurs an additional £1,500 fee (£1,800 for international students) to cover your academic support throughout your placement year.\n\nFor full international fees and the most up to date information about tuition fees, please check the relevant course page of the Coventry University website.",
"academicEntryRequirements": {
"noRequirements": false,
"qualifications": [
{
"summary": {
"offer": "",
"requirements": "[1] 4 qualifications for tariff points allowed\n[2] May also include AS level and EPQ\n[3] Specific subject not required"
},
"priority": 1,
"notAccepted": false,
"qualificationName": "UCAS Tariff"
},
{
"summary": {
"offer": "5 GCSEs at grade 4 / C or above to include English and Mathematics.",
"requirements": ""
},
"priority": 1200,
"notAccepted": false,
"qualificationName": "GCSE/National 4/National 5"
}
],
"furtherInformation": "We’re here to help you achieve your study goals. If your qualifications or expected levels of grades differ from those outlined above, chat with our admissions team and between us we will explore the possibilities open to you. We accept a range of qualifications and our study experience is designed to give you options and support from the start. \nContact us via our website to find out more.",
"ucasTariffPointsMax": 0,
"ucasTariffPointsMin": 0,
"contextualInformation": "Grades alone don’t tell us everything about your potential and your story. We use information from your application to assess achievements in your personal situation to support fair and equal access. For example, we consider where you live, your school, if you are a carer or a care leaver or have experienced disruption to your education.\nWe have different schemes that recognise this context that may result in a reduced offer by up to 24 UCAS points or equivalent.",
"contextualInformationUrl": "https://www.coventry.ac.uk/study-at-coventry/apply-now/fair-access-scheme/",
"ucasTariffPointsDisplayMax": 0,
"ucasTariffPointsDisplayMin": 0,
"providerEntryRequirementsUrl": null
},
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
}
],
"suggest": "International Digital Marketing (Top-Up). Coventry University. Marketing. International business studies",
"summary": "The use of digital technology continues to impact the way companies look to reach and engage with their customers. By studying our International Digital Marketing BA (Hons) top-up course, you will be offered the opportunity to learn how international organisations are harnessing this change.\n\nThis course is aimed at students from outside the UK with a marketing background. The course aims to enable you to top-up your existing qualification to a Bachelor of Arts (Honours) degree, upon successful completion.\n\nStudied full-time over one year, the course focuses on digital marketing from a strategic perspective and in an international context. Incorporating language modules, it aims to improve your critical thinking, problem-solving and language skills, while giving you the chance to deepen your understanding of digital marketing and its integration into wider business and marketing strategy.\n\nUsing real-life case studies and practical exercises (subject to availability), we will reflect on marketing thought and practice across the globe, analysing and discussing key managerial decisions on formulating and executing global marketing activities.\n\n**Key benefits**\n* You will have the opportunity to apply your marketing knowledge to international business situations, considering areas such as international trade and export, intercultural business communications and global diversity in business practice, ethics and culture.\n\n\n* The course is distinctive in its use of our digital communications lab (DigiComm Lab)*. The lab is equipped with industry-relevant software which allows you to produce materials and digital artefacts for your assessments and portfolio.\n\n\n* Develop your ability to apply and critically evaluate the theory and practice of digital marketing, advertising and social media domains.\n\n\n* Equip yourself with the appropriate analytical skills to investigate digital marketing and broader business challenges and then develop appropriate solutions.\n\n\n* Develop your critical awareness and understanding of contemporary digital marketing and marketing concepts and theories, as applied to modern international businesses.\n\n\n*see website for details",
"atasFlag": false,
"contacts": [
{
"id": "febd1360-8471-4a30-b522-0e04b0c278fa",
"fax": null,
"email": null,
"phone": "02476 888888",
"title": "Recruitment and Admissions Office",
"isDefault": false,
"hasCourses": false,
"isClearing": true,
"clearingUrl": "https://www.coventry.ac.uk/clearing/",
"enquiryLink": {
"url": null,
"caption": null
},
"availability": "Thursday 14 August\t08:00-20:00,\nFriday 15 August\t 08:00-18:00,\nSaturday 16 August\t10:00-16:00,\nSunday 17 August\t10:00-16:00,\nMonday 18 August onwards (weekdays only) 08:30-17:00",
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
}
],
"keywords": null,
"provider": {
"id": "dfed9a6a-89c6-d0c1-e3b9-ccc3ab651bc5",
"name": "Coventry University",
"ukprn": 10001726,
"address": {
"line1": "Priory Street",
"line2": "",
"line3": "",
"line4": "Coventry",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "101",
"caption": "England",
"mappedCaption": "England"
},
"latitude": 52.4053141389,
"postcode": "CV1 5FB",
"longitude": -1.5000631116
},
"aliases": [],
"logoUrl": "https://d1l6hqpjksdq9d.cloudfront.net/Prod/dfed9a6a-89c6-d0c1-e3b9-ccc3ab651bc5",
"aliasName": "Coventry University",
"websiteUrl": "www.coventry.ac.uk",
"liveProvider": true,
"providerCode": null,
"providerSort": "Coventry University",
"providerUrls": [],
"imageLocation": "gold gold silver-01.png",
"institutionCode": "C85",
"providerShortName": "Coventry University",
"cukasInstitutionCode": null,
"requireAsciiDocuments": false,
"providerAbbreviatedName": "COVN",
"aliasNameWithoutApostrophe": "Coventry University"
},
"subjects": [
{
"id": "386",
"caption": "Marketing",
"mappedCaption": null
},
{
"id": "384",
"caption": "International business studies",
"mappedCaption": null
}
],
"auditions": [],
"studyType": null,
"department": {
"id": "e571daf8-ff62-a244-bc7e-df3578c593da",
"name": "School of Management"
},
"hecosCodes": [
{
"hecosCode": {
"code": "100853",
"caption": "international marketing",
"refDataId": "10615"
},
"percentageOfCourse": 75
},
{
"hecosCode": {
"code": "100075",
"caption": "marketing",
"refDataId": "10028"
},
"percentageOfCourse": 25
}
],
"jacs3Codes": [],
"publishEnd": "9999-12-31T23:59:59.9999999",
"shortTitle": null,
"specialism": {
"primary": [],
"secondary": [],
"specialismStudyTypes": []
},
"visibleEnd": "2027-08-01T08:00:00",
"compositeId": "54232567-d1ca-451a-b7d4-ca011313e169-2026",
"courseTitle": "International Digital Marketing (Top-Up)",
"facultyCode": null,
"routingData": {
"scheme": {
"id": "ucas",
"caption": "UCAS Undergraduate",
"mappedCaption": null
},
"destination": {
"id": "ug",
"caption": "Undergraduate",
"mappedCaption": null
}
},
"availableEnd": "9999-12-31T23:59:59.9999999",
"englishTitle": "",
"publishStart": "2025-04-29T00:00:00Z",
"visibleStart": "2025-04-29T08:00:00",
"taughtInWelsh": false,
"ucasApplyData": null,
"academicYearId": "2026",
"availableStart": "0001-01-01T00:00:00",
"awardingBodies": [],
"applicationCode": "N551",
"courseTitleSort": "International Digital Marketing (Top-Up)",
"abbreviatedTitle": null,
"balanceIndicator": null,
"copyFormRequired": false,
"internalReference": null,
"currentlyInClearing": false,
"ucasTeacherTraining": false,
"degreeApprenticeship": false,
"qualifiedTeacherStatus": {
"id": "10004",
"caption": "Course does not award QTS",
"mappedCaption": null
},
"sponsorshipInformation": null,
"internationalInformation": null,
"courseTitleWithoutApostrophe": "International Digital Marketing (Top-Up)",
"additionalAuditionInformation": null,
"higherTechnicalQualifications": false
},
"version": 74,
"academicYearsInformation": {
"2026": 1
}
}
Normalized Data
{
"scrapedAt": "2026-03-27T11:39:49.563Z",
"scrapedPte": null,
"scrapedUrl": "https://www.coventry.ac.uk/course-structure/ug/top-up/international-digital-marketing-ba-hons-top-up/?term=2025-26",
"scrapedToefl": null,
"scrapedAiUsed": false,
"scrapedFeeRaw": "Fees and funding Student Full-time Part-time International £17,600 per year Not available For advice and guidance on tuition fees and student loans visit our Undergraduate Finance page and see The University’s Tuition Fee and Refund Terms and Conditions. The University will charge the tuition fees that are stated in the above table for the first Academic Year of study. The University will review tuition fees each year. For UK (home) students, if Parliament permits an increase in tuition fees, the university may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation. For international students, we may increase fees each year, but such increases will be no more than 5% above inflation. If you defer your course start date or have to extend your studies beyond the normal duration of the course (e.g. to repeat a year or resit examinations) the University reserves the right to charge you fees at a higher ",
"feesConfidence": 0,
"normalizedFees": {
"home": null,
"currency": null,
"international": null
},
"scrapedAiError": null,
"scrapedDuolingo": null,
"scrapedTemplate": null,
"scrapedCambridge": null,
"scrapedIeltsBand": 5.5,
"scrapedLangSource": "course_page",
"languageConfidence": 0.9,
"normalizedLanguage": {
"pte": null,
"ielts": {
"overall": 6,
"min_component": 5.5
},
"toefl": null,
"duolingo": null,
"cambridge": null
},
"scrapedLanguageRaw": "English language requirements\nIELTS: 6.0 overall, with no component lower than 5.5\nIf you don't meet the English language requirements, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course.\nFor more information on our approved English language tests visit our English language requirements page.",
"scrapedIeltsOverall": 6,
"scrapedLangSourceUrl": null,
"scrapedTuitionFeeHome": null,
"scrapedTuitionFeeIntl": null,
"scrapedEntryRequirements": "Entry requirements Typical entry requirements:"
}