Marketing with Advertising and Public Relations
Basic Information
- Course ID
b646f2c9-1300-f2b5-4411-e1158d307586- Option ID
b1d7162e-25ca-47db-9ce5-a969b5a49e69- Provider
- Birmingham City University
- Type
- undergraduate
- Academic Year
- 2026
- Source
- ucas
- Created
- 2/23/2026, 1:03:58 PM
- Updated
- 3/27/2026, 11:41:28 AM
Other Options for this Course
No other options
Listing Data (Raw)
{
"id": "b1d7162e-25ca-47db-9ce5-a969b5a49e69",
"duration": {
"quantity": 3,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "99b4d037-84fb-52a5-c17f-cbb1442d7895",
"url": null,
"name": "Curzon Building",
"ukprn": null,
"address": {
"line1": "Cardigan Street",
"line2": "",
"line3": "",
"line4": "Birmingham",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "101",
"caption": "England",
"mappedCaption": "England"
},
"latitude": 52.4835556177,
"postcode": "B4 7BD",
"longitude": -1.8840534776
},
"isDefault": false,
"geoLocation": {
"latitude": 52.4835556177,
"longitude": -1.8840534776
},
"tefCodeType": null,
"locationCode": "F",
"googleMapsUrl": null,
"googleMapsParams": null,
"locationCategory": null,
"geoLocationString": "52.4835556177,-1.8840534776"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"durationRange": null,
"outcomeQualification": {
"caption": "Bachelor of Arts (with Honours) - BA (Hons)"
},
"academicEntryRequirements": {
"qualifications": [
{
"summary": {
"offer": "BBC",
"requirements": "A Level: 112 UCAS tariff points / BBC (or equivalent). AS Level: Must be in a different subject to A Levels. A maximum of four subjects will be considered."
},
"priority": 2,
"notAccepted": false,
"qualificationName": "A level"
},
{
"summary": {
"offer": "M",
"requirements": "Merit overall. All subjects considered"
},
"priority": 1230,
"notAccepted": false,
"qualificationName": "T Level"
},
{
"summary": {
"offer": "112 points",
"requirements": ""
},
"priority": 1,
"notAccepted": false,
"qualificationName": "UCAS Tariff"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points from three Advanced Highers (CCD) or two Advanced Highers (CD) plus two Highers (CC)"
},
"priority": 6,
"notAccepted": false,
"qualificationName": "Scottish Higher"
},
{
"summary": {
"offer": "",
"requirements": "Pass with 60 credits, 45 credits at level 3"
},
"priority": 5,
"notAccepted": false,
"qualificationName": "Access to HE Diploma"
},
{
"summary": {
"offer": "This course does not require evidence of GCSE qualifications.",
"requirements": ""
},
"priority": 1200,
"notAccepted": false,
"qualificationName": "GCSE/National 4/National 5"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points from three Advanced Highers (CCD) or two Advanced Highers (CD) plus two Highers (CC)"
},
"priority": 1130,
"notAccepted": false,
"qualificationName": "Scottish Advanced Higher"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 1110,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Diploma (first teaching from September 2016)"
},
{
"summary": {
"offer": "28 points",
"requirements": "Obtain a minimum of 28 points overall."
},
"priority": 1141,
"notAccepted": false,
"qualificationName": "International Baccalaureate Diploma Programme"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 4,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)"
},
{
"summary": {
"offer": "",
"requirements": "Minimum of 112 UCAS tariff points, achieved in five Higher level subjects"
},
"priority": 1146,
"notAccepted": false,
"qualificationName": "Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 1112,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)"
}
],
"ucasTariffPointsMax": 112,
"ucasTariffPointsMin": 112,
"ucasTariffPointsDisplayMax": 112,
"ucasTariffPointsDisplayMin": 112
}
}
Detail API Response (Raw)
{
"course": {
"id": "b646f2c9-1300-f2b5-4411-e1158d307586",
"cpdFlag": false,
"options": [
{
"id": "b1d7162e-25ca-47db-9ce5-a969b5a49e69",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Available to Apply",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": null,
"deadline": {
"id": "jan15",
"caption": "14 January",
"mappedCaption": null
},
"duration": {
"quantity": 3,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "99b4d037-84fb-52a5-c17f-cbb1442d7895",
"url": null,
"name": "Curzon Building",
"ukprn": null,
"address": {
"line1": "Cardigan Street",
"line2": "",
"line3": "",
"line4": "Birmingham",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "101",
"caption": "England",
"mappedCaption": "England"
},
"latitude": 52.4835556177,
"postcode": "B4 7BD",
"longitude": -1.8840534776
},
"isDefault": false,
"geoLocation": {
"latitude": 52.4835556177,
"longitude": -1.8840534776
},
"tefCodeType": null,
"locationCode": "F",
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C52.4835556177,-1.8840534776&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=pzxU37QKx3iNvtxiF9Rw4k6xIIQ=",
"googleMapsParams": "52.4835556177,-1.8840534776",
"locationCategory": null,
"geoLocationString": "52.4835556177,-1.8840534776"
},
"startDate": {
"date": "09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"applyCycle": "2026",
"courseFees": [
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "5",
"caption": "England",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "6",
"caption": "Northern Ireland",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "7",
"caption": "Scotland",
"mappedCaption": null
}
},
{
"amount": 9535,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "8",
"caption": "Wales",
"mappedCaption": null
}
},
{
"amount": 18570,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "3",
"caption": "EU",
"mappedCaption": null
}
},
{
"amount": 18570,
"currency": {
"id": "GBP",
"caption": "£",
"mappedCaption": null
},
"feeBasis": {
"id": "5",
"caption": "Year 1",
"mappedCaption": null
},
"feeState": {
"id": "3",
"caption": "Set",
"mappedCaption": null
},
"feeLocale": {
"id": "4",
"caption": "International",
"mappedCaption": null
}
}
],
"courseType": null,
"entryPoints": [
{
"caption": "Year 1",
"isDefault": true,
"entryPointId": 1,
"minOptionDurationYears": 0
}
],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": null,
"assessmentMethods": null,
"entryRequirements": null,
"internalReference": null,
"providerCourseUrl": "https://www.bcu.ac.uk/courses/marketing-advertising-and-public-relations-ba-hons-2026-27",
"professionalBodies": [
{
"id": "1237",
"caption": "Chartered Institute of Marketing",
"mappedCaption": null
}
],
"qualificationLevel": {
"id": "RQF_6",
"caption": "RQF Level 6",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "47130",
"caption": "Bachelor of Arts (with Honours) - BA (Hons)",
"mappedCaption": "Bachelor degrees (with or without Honours)"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "*The Government is proposing to apply an inflationary increase to regulated tuition fees for 2026/27 and the University is planning on increasing fees to that maximum level once confirmed.",
"academicEntryRequirements": {
"noRequirements": false,
"qualifications": [
{
"summary": {
"offer": "BBC",
"requirements": "A Level: 112 UCAS tariff points / BBC (or equivalent). AS Level: Must be in a different subject to A Levels. A maximum of four subjects will be considered."
},
"priority": 2,
"notAccepted": false,
"qualificationName": "A level"
},
{
"summary": {
"offer": "M",
"requirements": "Merit overall. All subjects considered"
},
"priority": 1230,
"notAccepted": false,
"qualificationName": "T Level"
},
{
"summary": {
"offer": "112 points",
"requirements": ""
},
"priority": 1,
"notAccepted": false,
"qualificationName": "UCAS Tariff"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points from three Advanced Highers (CCD) or two Advanced Highers (CD) plus two Highers (CC)"
},
"priority": 6,
"notAccepted": false,
"qualificationName": "Scottish Higher"
},
{
"summary": {
"offer": "",
"requirements": "Pass with 60 credits, 45 credits at level 3"
},
"priority": 5,
"notAccepted": false,
"qualificationName": "Access to HE Diploma"
},
{
"summary": {
"offer": "This course does not require evidence of GCSE qualifications.",
"requirements": ""
},
"priority": 1200,
"notAccepted": false,
"qualificationName": "GCSE/National 4/National 5"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points from three Advanced Highers (CCD) or two Advanced Highers (CD) plus two Highers (CC)"
},
"priority": 1130,
"notAccepted": false,
"qualificationName": "Scottish Advanced Higher"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 1110,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Diploma (first teaching from September 2016)"
},
{
"summary": {
"offer": "28 points",
"requirements": "Obtain a minimum of 28 points overall."
},
"priority": 1141,
"notAccepted": false,
"qualificationName": "International Baccalaureate Diploma Programme"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 4,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)"
},
{
"summary": {
"offer": "",
"requirements": "Minimum of 112 UCAS tariff points, achieved in five Higher level subjects"
},
"priority": 1146,
"notAccepted": false,
"qualificationName": "Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)"
},
{
"summary": {
"offer": "",
"requirements": "112 UCAS tariff points. Diploma accepted with one A Level or equivalent level 3 qualifications. Extended Certificate accepted with two A Levels or equivalent level 3 qualifications"
},
"priority": 1112,
"notAccepted": false,
"qualificationName": "Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)"
}
],
"furtherInformation": "Welsh Baccalaureate: 112 UCAS tariff points. Considered with three A Levels or equivalent level 3 qualifications.\n\nOCR Cambridge Technical qualifications: 112 UCAS tariff points\n\nNCFE CACHE Level 3 qualifications: 112 UCAS tariff points\n\nWJEC Level 3 qualifications: 112 UCAS tariff points. Considered with two A Levels or equivalent level 3 qualification(s)\n\nAAT Diploma in Accounting:112 UCAS tariff points. Considered with two A Levels or equivalent level 3 qualification(s)\n\nIFS / LIBF in Financial Studies: 112 UCAS tariff points. Considered with two A Levels or equivalent level 3 qualification(s)",
"ucasTariffPointsMax": 112,
"ucasTariffPointsMin": 112,
"contextualInformation": null,
"contextualInformationUrl": null,
"ucasTariffPointsDisplayMax": 112,
"ucasTariffPointsDisplayMin": 112,
"providerEntryRequirementsUrl": null
},
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [
{
"score": 6,
"result": null,
"resultDetails": null,
"additionalInformation": "overall with no less than 5.5 in each band.",
"englishLanguageRequirement": {
"id": "1",
"caption": "IELTS (Academic)",
"mappedCaption": "IELTS (Academic)"
}
}
],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": {
"urlField": null,
"urlDescription": null,
"furtherInformation": "If you do not meet the required IELTS score, you may be eligible for one of our pre-sessional English courses. Please note that you must have a Secure English Language Test (SELT) to study on the pre-sessional English course."
}
}
],
"suggest": "Marketing with Advertising and Public Relations. Birmingham City University. Marketing. Advertising. Public relations. Market research. Customer relations. Brand management",
"summary": "A brand’s external image and reputation are just as important as the product or service they provide.\n\nOur BA (Hons) Marketing with Advertising and Public Relations course gives you the practice-based skills needed to succeed as an advertising and PR specialist. You will gain not only the knowledge needed to become a capable marketer but also the personal skills and real-world experience employers desire, enabling you to make an immediate impact upon graduation.\n\nEmployability, sustainability and the optimisation of emerging technologies such as artificial intelligence, simulation and data analytics are key fundamentals of this course as you prepare for a career in advertising and/or PR in any modern business. These skills, alongside the opportunity to obtain real-world experience with live clients will allow you to be an innovative, agile and flexible advertising or PR professional able to be reactive to brewing situations and opportunities to be immediately impactful a competitive and ever changing working environment.\n\nA key benefit of the course is the opportunity to join The Link Agency - our student-led, in-house marketing agency. The Link Agency gives you the opportunity to work on live projects with real-world clients. Past clients of The Link Agency include the BullRing Shopping Centre, Acorns Children’s Hospice and Solihull Moors FC.\n\n**What's covered in this course?**\n\nThis course covers the fundamentals of marketing with a specific focus on advertising and public relations. Alongside core marketing principles such as consumer behaviour, budgeting and finance, data, insights and analytics and live event experience, you’ll also gain a deeper understanding of contemporary advertising, digital enterprise, personal branding, digital analytics and public relations and reputation management. There is also a focus on crisis management, giving you all the necessary skills to be able to manage any number of PR, branding or reputational situations which may occur.\n\nEmployability and entrepreneurship are at the core of this course and these transferable skills will give you a solid foundation from which to build your career in marketing. By choosing this course, you’ll have the opportunity to undertake a one-year, paid work placement in addition to the opportunity to work on live, real-world projects through the Link Agency.\n\nWe have links with many businesses, locally and worldwide. This means you’ll get really valuable, direct experience on your paid placement. Previous students have undertaken placements with companies such as Sky, Johnson & Johnson, and Disney.\n\nAs a student on the course, you will also get to participate in The Pitch, a nationwide marketing competition held annually by the Charted Institute of Marketing (CIM), that allows you to apply your academic knowledge and creative skills to real-world marketing problems. This opportunity serves as a critical steppingstone for future marketing professionals by enhancing your employability and practical skills.\n\n**Professional Placement Year**\n\nThis course offers an optional professional placement year. This allows you to spend a whole year with an employer, following successful completion of your second year, and is a great way to find out more about your chosen career. Some students even return to the same employers after completing their studies.\n\nIf you choose to pursue a placement year, you will need to find a suitable placement to complement your chosen area of study. You will be able to draw on the University’s extensive network of local, regional, and national employers, and the support of our Careers teams. If you are able to secure a placement, you can request to be transferred to the placement version of the course.\n\nPlease note that fees are payable during your placement year, equivalent to 20% of the total full-time course fee for that year.",
"atasFlag": false,
"contacts": [
{
"id": "749d7e92-2731-4c11-89e3-f1aff1c55c31",
"fax": "",
"email": "courseenquiries@bcu.ac.uk",
"phone": "0121 331 6295",
"title": "Course Enquiries Team",
"isDefault": true,
"hasCourses": false,
"isClearing": false,
"clearingUrl": null,
"enquiryLink": {
"url": null,
"caption": null
},
"availability": null,
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
},
{
"id": "977112e4-9fd8-4c2b-b6c5-1d4cbcb62048",
"fax": null,
"email": null,
"phone": "0121 331 6777",
"title": "Clearing Hotline",
"isDefault": false,
"hasCourses": false,
"isClearing": true,
"clearingUrl": "https://www.bcu.ac.uk/clearing",
"enquiryLink": {
"url": null,
"caption": null
},
"availability": null,
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
}
],
"keywords": null,
"provider": {
"id": "24d90a06-9489-417d-0d89-7474079c1477",
"name": "Birmingham City University",
"ukprn": 10007140,
"address": {
"line1": "Curzon Building",
"line2": "4 Cardigan Street",
"line3": "",
"line4": "Birmingham",
"region": {
"id": "35",
"caption": "West Midlands",
"mappedCaption": "West Midlands"
},
"country": {
"id": "101",
"caption": "England",
"mappedCaption": "England"
},
"latitude": 52.4835,
"postcode": "B4 7BD",
"longitude": -1.8836
},
"aliases": [],
"logoUrl": "https://d1l6hqpjksdq9d.cloudfront.net/Prod/24d90a06-9489-417d-0d89-7474079c1477",
"aliasName": "Birmingham City University",
"websiteUrl": "https://www.bcu.ac.uk",
"liveProvider": true,
"providerCode": null,
"providerSort": "Birmingham City University",
"providerUrls": [],
"imageLocation": "silver gold silver-01.png",
"institutionCode": "B25",
"providerShortName": "Birmingham City University",
"cukasInstitutionCode": null,
"requireAsciiDocuments": false,
"providerAbbreviatedName": "BCITY",
"aliasNameWithoutApostrophe": "Birmingham City University"
},
"subjects": [
{
"id": "386",
"caption": "Marketing",
"mappedCaption": null
},
{
"id": "392",
"caption": "Advertising",
"mappedCaption": null
},
{
"id": "391",
"caption": "Public relations",
"mappedCaption": null
},
{
"id": "390",
"caption": "Market research",
"mappedCaption": null
},
{
"id": "388",
"caption": "Customer relations",
"mappedCaption": null
},
{
"id": "2501",
"caption": "Brand management",
"mappedCaption": null
}
],
"auditions": [],
"studyType": null,
"department": {
"id": "9daf8336-6c6f-ac06-ee72-992f2977f67e",
"name": "Birmingham City Business School"
},
"hecosCodes": [
{
"hecosCode": {
"code": "100075",
"caption": "marketing",
"refDataId": "10028"
},
"percentageOfCourse": 100
}
],
"jacs3Codes": [
{
"isMajor": false,
"jacs3Code": {
"id": "N500",
"caption": "Marketing",
"mappedCaption": null
}
},
{
"isMajor": false,
"jacs3Code": {
"id": "N561",
"caption": "Advertising",
"mappedCaption": null
}
},
{
"isMajor": false,
"jacs3Code": {
"id": "P210",
"caption": "Public relations",
"mappedCaption": null
}
}
],
"publishEnd": "9999-12-31T23:59:59.9999999",
"shortTitle": null,
"specialism": {
"primary": [],
"secondary": [],
"specialismStudyTypes": []
},
"visibleEnd": "2027-08-01T08:00:00",
"compositeId": "b646f2c9-1300-f2b5-4411-e1158d307586-2026",
"courseTitle": "Marketing with Advertising and Public Relations",
"facultyCode": null,
"routingData": {
"scheme": {
"id": "ucas",
"caption": "UCAS Undergraduate",
"mappedCaption": null
},
"destination": {
"id": "ug",
"caption": "Undergraduate",
"mappedCaption": null
}
},
"availableEnd": "9999-12-31T23:59:59.9999999",
"englishTitle": "",
"publishStart": "2025-04-29T00:00:00Z",
"visibleStart": "2025-04-29T08:00:00",
"taughtInWelsh": false,
"ucasApplyData": null,
"academicYearId": "2026",
"availableStart": "0001-01-01T00:00:00",
"awardingBodies": [
{
"id": "221",
"caption": "Birmingham City University",
"mappedCaption": null
}
],
"applicationCode": "NLM2",
"courseTitleSort": "Marketing with Advertising and Public Relations",
"abbreviatedTitle": null,
"balanceIndicator": {
"id": "T",
"caption": "Triple",
"mappedCaption": null
},
"copyFormRequired": false,
"internalReference": null,
"currentlyInClearing": false,
"ucasTeacherTraining": false,
"degreeApprenticeship": false,
"qualifiedTeacherStatus": null,
"sponsorshipInformation": null,
"internationalInformation": null,
"courseTitleWithoutApostrophe": "Marketing with Advertising and Public Relations",
"additionalAuditionInformation": null,
"higherTechnicalQualifications": false
},
"version": 110,
"academicYearsInformation": {
"2026": 1
}
}
Normalized Data
{
"scrapedAt": "2026-03-27T11:41:28.357Z",
"scrapedPte": null,
"scrapedUrl": "https://www.bcu.ac.uk/courses/marketing-advertising-and-public-relations-ba-hons-2026-27",
"scrapedToefl": null,
"scrapedAiUsed": false,
"scrapedFeeRaw": "Access to computer equipment You will require use of a laptop, and most students do prefer to have their own. However, you can borrow a laptop from the university or use one of our shared computer rooms. Printing You will receive £5 print credit in each year of your course, available after enrolment. Field trips All essential field trips and associated travel costs will be included in your course fees. Access to Microsoft Office 365 Every student at the University can download a free copy of Microsoft Office 365 to use whilst at university and for 18 months after graduation. Key software You will be able to download SPSS and Nvivo to your home computer to support with your studies and research. Key subscriptions Subscriptions to key journals and websites are available through our library. Free Adobe Creative Cloud licence Students studying on this course can request a free licence to install the entire suite of applications on up to two personal devices.",
"feesConfidence": 0.9,
"normalizedFees": {
"home": 1632,
"currency": "GBP",
"international": 9790
},
"scrapedAiError": null,
"scrapedDuolingo": null,
"scrapedTemplate": "drupal",
"scrapedCambridge": null,
"scrapedIeltsBand": null,
"scrapedLangSource": "course_page",
"languageConfidence": 0,
"normalizedLanguage": {
"pte": null,
"ielts": null,
"toefl": null,
"duolingo": null,
"cambridge": null
},
"scrapedLanguageRaw": "How to apply \n\nSign up for updates \n\nSave this course \n\nLevel Undergraduate \n\nStudy mode Full Time/Part Time \n\nAward BA (Hons) \n\nStart date September 2026 \n\nFees View course fees \n\nSubject \nMarketing\n\nLocation City Centre \n\nThis course is:\n\nAvailable with Professional Placement year\n\nOpen to International Students\n\nOverview\n\nBirmingham City University's Link Marketing Agency \nView video transcript\n\n0:00\n\nthe link agency is an in-house agency\n\n0:02\n\nthat is run by marketing students it's a\n\n0:05\n\nreal opportunity for students to engage\n\n0:07\n\nwith live briefs which are given to them\n\n0:09\n\nfrom organizations in and around\n\n0:13\n\nBirmingham my students taking\n\n0:16\n\nresponsibility and ownership of real\n\n0:18\n\nlife campaigns with real deliverables\n\n0:21\n\nthey understand that they're making\n\n0:22\n\nimmediate impact and long-term\n\n0:24\n\ndifference to clients businesses and it\n\n0:27\n\ngives them a real world expective of the\n\n0:29\n\nworld of work\n\n0:31\n\nwe've worked on apps we've done fashion\n\n0:34\n\nshows we've done TED Talks events when I\n\n0:36\n\nbring the clients into our working space\n\n0:39\n\nthey're really impressed with the\n\n0:41\n\nemployability of our students they said\n\n0:43\n\nthey're very employable they're very\n\n0:44\n\nprofessional in terms of their attitude\n\n0:46\n\nand aptitude to work and they said gosh\n\n0:49\n\nthis is like being in a real agency\n\nA brand’s external image and reputation are just as important as the product or service they provide. A Level, BTEC and other level 3 r",
"scrapedIeltsOverall": null,
"scrapedLangSourceUrl": null,
"scrapedTuitionFeeHome": 1632,
"scrapedTuitionFeeIntl": 9790,
"scrapedEntryRequirements": "Entry Requirements QualificationEntry requirements A Level / AS Level A Level: 112 UCAS Tariff points / BBC (or equivalent) AS Level: Must be in a different subject to A Levels A maximum of four subjects will be considered Pearson BTEC (Diploma / Extended Diploma/ Extended Certificate) 112 UCAS Tariff points Diploma accepted with one A Level or equivalent level 3 qualifications Extended Certificate accepted with two A Levels or equivalent level 3 qualifications T Level Merit overall All subjects considered Access to HE Diploma Pass with 60 credits, 45 credits at level 3 OCR Cambridge Technical qualifications 112 UCAS Tariff points NCFE CACHE Level 3 qualifications 112 UCAS Tariff points WJEC Level 3 qualifications 112 UCAS Tariff points Considered with two A Levels or equivalent level 3 qualification(s) Irish Leaving Certificate (Highers) Minimum of 112 UCAS Tariff points, achieved in five Higher level subjects Scottish Higher / Advanced Higher 112 UCAS Tariff points from three Advance"
}