Business Analytics
Basic Information
- Course ID
6ead1d49-5386-48f9-9122-81275680bff1- Option ID
72cea153-a33c-4203-a003-17334f5c680a- Provider
- University of Glasgow
- Type
- postgraduate
- Academic Year
- 2026
- Source
- ucas
- Created
- 2/22/2026, 2:10:33 AM
- Updated
- 3/27/2026, 9:43:16 AM
Other Options for this Course
No other options
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"suggest": "Business Analytics. University of Glasgow. Business administration",
"summary": "The Masters in Business Analytics is designed to help you stay competitive in a data-driven world. You will learn how to turn data into valuable insights that drive business success, and gain practical skills to enhance decision-making, optimise business performance and drive innovation. This programme gives you the tools you need to excel in today’s business environment to make a real impact. It provides flexibility to suit your interests and career goals, allowing you to customise your learning path with optional courses.\n\n**WHY THIS PROGRAMME**\n- Build practical skills to solve real-world business challenges in a dynamic and blended learning environment.\n\n\n- Develop critical thinking, problem-solving, and communication skills that are highly valued by employers, giving you a competitive edge.\n\n\n- Explore key topics like statistical analysis, data mining, predictive modelling, and machine learning with a focus on practical business use.\n\n\n- Benefit from career development tools, mentoring, and industry connections to help you succeed in business analytics and related fields\n\n\n- Get hands-on experience with tools like Python, Tableau, SQL, and R. Learn to analyse real-world data, optimise processes, and uncover insights with expert support.\n\n\n- Gain valuable experience by working with live clients on industry projects. Bridge classroom theory with practical, real-world applications.*\n\n\n*Industry Projects are not guaranteed. All applications are subject to availability and review processes. We will support candidates with their applications before the deadline but if unsuccessful, they can opt for a research proposal for their dissertation. Students can also secure their own projects with approval from academic and/or professional services.\n\n**PROGRAMME STRUCTURE**\nYou will take four core and a selection of optional courses, delivered across two semesters. Optional courses are tailored to deepen your knowledge in key areas, while offering the opportunity to specialise. \n\nDuring the summer term, you will undertake a significant piece of work through the Applied Project in Business Analytics. This project enables you to apply the skills and knowledge gained during the year to real-world business challenges, preparing you for a successful career in the field of business analytics.\n\n**Core courses**\nBusiness Intelligence Practice\nData Management and Engineering\nData Science and Machine Learning in Finance\nProgramming in Business Analytics\n\n**Optional courses**\nClimate Change and Green Banking\nCorporate Governance\nCrowdfunding and Token Issues\nData Science for Marketing Analytics\nDigital Technology and Strategic Management\nManagement Science for Business Decision-Making\nNetwork Analysis\nSystems Thinking and Simulation for Performance Improvement\nText Mining for Business\n\n**Applied project**\nApplied Project in Business Analytics\n\n**CAREER PROSPECTS**\nGraduates are well-prepared for careers as Business Analysts, Data Analysts, Data Scientists, Operations Analysts, Market Research Analysts, and Quantitative Consultants. These roles are available across various sectors, including finance, healthcare, technology, retail, and manufacturing, making graduates highly adaptable and in demand.",
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