Marketing Analytics
Basic Information
- Course ID
55bca50f-c411-2369-3efe-52d313263656- Option ID
c9142fa6-bdb8-4a3b-ae87-1a3b2bbfed7d- Provider
- University of Southampton
- Type
- postgraduate
- Academic Year
- 2026
- Source
- ucas
- Created
- 2/25/2026, 6:33:12 PM
- Updated
- 3/28/2026, 10:17:26 AM
Other Options for this Course
No other options
Listing Data (Raw)
{
"id": "c9142fa6-bdb8-4a3b-ae87-1a3b2bbfed7d",
"duration": {
"quantity": 1,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "c5fdbd17-f637-47ae-ad72-9cdcbbd3f369",
"url": null,
"name": "Boldrewood Campus",
"ukprn": null,
"address": {
"line1": "Burgess Road",
"line2": null,
"line3": null,
"line4": "Southampton",
"region": {
"id": "27",
"caption": "South East England",
"mappedCaption": "South East England"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "England"
},
"latitude": 50.936776251,
"postcode": "SO16 7QF",
"longitude": -1.4057129807
},
"isDefault": false,
"geoLocation": {
"latitude": 50.936776251,
"longitude": -1.4057129807
},
"tefCodeType": null,
"locationCode": null,
"googleMapsUrl": null,
"googleMapsParams": null,
"locationCategory": null,
"geoLocationString": "50.936776251,-1.4057129807"
},
"startDate": {
"date": "14/09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"durationRange": null,
"outcomeQualification": {
"caption": "MSc"
},
"academicEntryRequirements": null
}
Detail API Response (Raw)
{
"course": {
"id": "55bca50f-c411-2369-3efe-52d313263656",
"cpdFlag": false,
"options": [
{
"id": "c9142fa6-bdb8-4a3b-ae87-1a3b2bbfed7d",
"status": {
"published": true,
"availableForApplication": true,
"applicationStatusSummary": "Please speak to the provider to make an application",
"acceptingApplicationsMessage": null,
"notAcceptingApplicationsMessage": null
},
"cycleId": null,
"modules": "For a full list of compulsory and optional modules, please visit our website.",
"deadline": null,
"duration": {
"quantity": 1,
"durationType": {
"id": "4",
"caption": "Years",
"mappedCaption": null
}
},
"features": {
"accelerated": false
},
"location": {
"id": "c5fdbd17-f637-47ae-ad72-9cdcbbd3f369",
"url": null,
"name": "Boldrewood Campus",
"ukprn": null,
"address": {
"line1": "Burgess Road",
"line2": null,
"line3": null,
"line4": "Southampton",
"region": {
"id": "27",
"caption": "South East England",
"mappedCaption": "South East England"
},
"country": {
"id": "000",
"caption": "United Kingdom",
"mappedCaption": "England"
},
"latitude": 50.936776251,
"postcode": "SO16 7QF",
"longitude": -1.4057129807
},
"isDefault": false,
"geoLocation": {
"latitude": 50.936776251,
"longitude": -1.4057129807
},
"tefCodeType": null,
"locationCode": null,
"googleMapsUrl": "https://maps.googleapis.com/maps/api/staticmap?zoom=10&size=2048x600&scale=2&markers=size:tiny%7Ccolor:red%7C50.936776251,-1.4057129807&key=AIzaSyDAC7vZWEFNPF6GFUZvXfO5PRDxdEC0Gc0&signature=afWRUC_Omg21Jcqxd9KY7OZsK8Q=",
"googleMapsParams": "50.936776251,-1.4057129807",
"locationCategory": null,
"geoLocationString": "50.936776251,-1.4057129807"
},
"startDate": {
"date": "14/09/2026",
"nonSpecific": false
},
"studyMode": {
"id": "3",
"caption": "Full-time",
"mappedCaption": "Full-time",
"excludedSchemesForApplication": []
},
"applyCycle": "2026",
"courseFees": [],
"courseType": null,
"entryPoints": [],
"durationRange": {
"max": null,
"min": null
},
"admissionTests": [],
"subjectOptions": [],
"useDefaultFees": false,
"providerApplyUrl": "https://www.southampton.ac.uk/courses/marketing-analytics-masters-msc?utm_source=-pg-aggregator&utm_medium=&utm_content=apply&utm_campaign=PG2026#apply",
"assessmentMethods": "Assessment methods vary by module, but will include exams, group presentations, group or individual coursework and a dissertation.",
"entryRequirements": "You'll need a 2.1 degree in a subject with some element of quantitative or analytical study such as marketing, analytics, engineering, social science, statistics, operations research, management science, information systems, pure science, computer science or similar. Please check our website for subjects that are not accepted. Applicants with relevant work experience are encouraged to apply.",
"internalReference": null,
"providerCourseUrl": "https://www.southampton.ac.uk/courses/marketing-analytics-masters-msc?utm_source=pg-aggregator&utm_medium=&utm_content=course&utm_campaign=PG2026",
"professionalBodies": [],
"qualificationLevel": {
"id": "RQF_7",
"caption": "RQF Level 7",
"mappedCaption": null
},
"subjectToValidation": false,
"outcomeQualification": {
"id": "158",
"caption": "MSc",
"mappedCaption": "Masters degrees"
},
"deferredEntryDisallowed": false,
"additionalFeeInformation": "https://www.southampton.ac.uk/courses/fees/postgraduate.page",
"academicEntryRequirements": null,
"additionalEntryRequirements": [],
"englishLanguageEntryRequirements": [],
"minimumAcademicEntryRequirements": null,
"subsequentYearsEntryRequirements": null,
"amsApplicationConfigurationOptions": {
"useAscii": false,
"hasNoVacancies": "False",
"customQuestions": [],
"vacancyStatuses": [
{
"status": null,
"domicile": "eu",
"hasVacancies": true,
"flattenedVacancy": "eu"
},
{
"status": null,
"domicile": "wales",
"hasVacancies": true,
"flattenedVacancy": "wales"
},
{
"status": null,
"domicile": "eng",
"hasVacancies": true,
"flattenedVacancy": "eng"
},
{
"status": null,
"domicile": "int",
"hasVacancies": true,
"flattenedVacancy": "int"
},
{
"status": null,
"domicile": "scot",
"hasVacancies": true,
"flattenedVacancy": "scot"
},
{
"status": null,
"domicile": "ni",
"hasVacancies": true,
"flattenedVacancy": "ni"
},
{
"status": null,
"domicile": "roi",
"hasVacancies": true,
"flattenedVacancy": "roi"
}
],
"hasRestrictedVacancies": "False",
"hasRestrictedEligibility": false,
"restrictedEligibilityUrl": null,
"restrictedEligibilityInfo": null,
"useEnhancedCriminalConvictionCheck": false,
"notAcceptingInternationalApplications": "False"
},
"englishLanguageEntryRequirementInformation": null
}
],
"suggest": "Marketing Analytics. University of Southampton. Business studies. Marketing",
"summary": "Dive into a top-tier Marketing programme at Southampton, ranked 11th in the UK by the Complete University Guide, 2026. We were also the first university in the UK to offer a master’s in marketing analytics.\n\nOur industry collaborations shape the curriculum, ensuring you're equipped with best-practice techniques and contemporary research insights. Gain knowledge from experts at the forefront of digital marketing and data analytics. Discover unique modules like text mining and social media data analysis, placing you ahead in the analytics field.\n\nMaster valuable tools such as R and SAS software. By graduation, you could even earn your certification as a SAS Base Programmer. \n\nEmbark on successful paths like our alumni, now at global giants like BMW and Starbucks.",
"atasFlag": false,
"contacts": [
{
"id": "08119c46-a876-fc4a-199c-8a8285b0f483",
"fax": "",
"email": "AdmissionsPGT.SS@soton.ac.uk",
"phone": "023 8059 4732",
"title": "Postgraduate Taught Admissions - Faculty of Social Sciences",
"isDefault": false,
"hasCourses": false,
"isClearing": false,
"clearingUrl": null,
"enquiryLink": {
"url": null,
"caption": null
},
"availability": null,
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
},
{
"id": "d66e51e8-f8d6-4adf-bb06-8471ce611c09",
"fax": null,
"email": "admissions@southampton.ac.uk",
"phone": "023 8059 4732",
"title": "Clearing and Confirmation Hotline",
"isDefault": false,
"hasCourses": false,
"isClearing": true,
"clearingUrl": "https://www.southampton.ac.uk/clearing",
"enquiryLink": {
"url": "https://app.geckoform.com/public/#/modern/21FO00fmswcy3c00a4h9k0luys",
"caption": "Apply to us in Clearing"
},
"availability": null,
"coursesCount": 0,
"isAdmissions": false,
"socialMediaPresences": []
}
],
"keywords": null,
"provider": {
"id": "0f5d882f-2ebe-1b13-fc9d-98363e55d1d4",
"name": "University of Southampton",
"ukprn": 10007158,
"address": {
"line1": "Highfield",
"line2": "",
"line3": "",
"line4": "Southampton",
"region": {
"id": "27",
"caption": "South East England",
"mappedCaption": "South East England"
},
"country": {
"id": "101",
"caption": "England",
"mappedCaption": "England"
},
"latitude": 50.9340991716,
"postcode": "SO17 1BJ",
"longitude": -1.3957143859
},
"aliases": [],
"logoUrl": "https://d1l6hqpjksdq9d.cloudfront.net/Prod/0f5d882f-2ebe-1b13-fc9d-98363e55d1d4",
"aliasName": "University of Southampton",
"websiteUrl": "www.southampton.ac.uk",
"liveProvider": true,
"providerCode": null,
"providerSort": "Southampton, University of",
"providerUrls": [],
"imageLocation": "silver silver silver-01.png",
"institutionCode": "S27",
"providerShortName": "University of Southampton",
"cukasInstitutionCode": null,
"requireAsciiDocuments": false,
"providerAbbreviatedName": "SOTON",
"aliasNameWithoutApostrophe": "University of Southampton"
},
"subjects": [
{
"id": "351",
"caption": "Business studies",
"mappedCaption": null
},
{
"id": "386",
"caption": "Marketing",
"mappedCaption": null
}
],
"auditions": [],
"studyType": {
"id": "1",
"caption": "Taught",
"mappedCaption": null
},
"department": {
"id": "3063e227-b366-6199-6dbb-49c89802ecbb",
"name": "Southampton Business School"
},
"hecosCodes": [
{
"hecosCode": {
"code": "100075",
"caption": "marketing",
"refDataId": "10028"
},
"percentageOfCourse": 33
},
{
"hecosCode": {
"code": "100370",
"caption": "information management",
"refDataId": "10261"
},
"percentageOfCourse": 33
},
{
"hecosCode": {
"code": "101030",
"caption": "applied statistics",
"refDataId": "10736"
},
"percentageOfCourse": 34
}
],
"jacs3Codes": [],
"publishEnd": "9999-12-31T23:59:59.9999999",
"shortTitle": null,
"specialism": {
"primary": [],
"secondary": [],
"specialismStudyTypes": []
},
"visibleEnd": "2027-08-01T08:00:00",
"compositeId": "55bca50f-c411-2369-3efe-52d313263656-2026",
"courseTitle": "Marketing Analytics",
"facultyCode": null,
"routingData": {
"scheme": {
"id": "none",
"caption": "Direct application only",
"mappedCaption": null
},
"destination": {
"id": "pg",
"caption": "Postgraduate",
"mappedCaption": null
}
},
"availableEnd": "9999-12-31T23:59:59.9999999",
"englishTitle": "",
"publishStart": "0001-01-01T00:00:00",
"visibleStart": "2025-04-29T08:00:00",
"taughtInWelsh": false,
"ucasApplyData": null,
"academicYearId": "2026",
"availableStart": "0001-01-01T00:00:00",
"awardingBodies": [
{
"id": "943",
"caption": "University of Southampton",
"mappedCaption": null
}
],
"applicationCode": null,
"courseTitleSort": "Marketing Analytics",
"abbreviatedTitle": null,
"balanceIndicator": null,
"copyFormRequired": false,
"internalReference": null,
"currentlyInClearing": false,
"ucasTeacherTraining": false,
"degreeApprenticeship": false,
"qualifiedTeacherStatus": null,
"sponsorshipInformation": "A variety of scholarships, grants and bursaries may be available to help you fund your master’s study, both from the University and from other organisations. Please check the website for more information: https://www.southampton.ac.uk/courses/funding/postgraduate.page",
"internationalInformation": "If English is not your first language, you will need to demonstrate your English ability by meeting our Band C requirements: IELTS 6.5 overall, with a minimum of 6.0 in all components. For information on other accepted English language tests, please see our website.",
"courseTitleWithoutApostrophe": "Marketing Analytics",
"additionalAuditionInformation": null,
"higherTechnicalQualifications": false
},
"version": 68,
"academicYearsInformation": {
"2025": 1,
"2026": 1
}
}
Normalized Data
{
"scrapedAt": "2026-03-28T10:17:25.693Z",
"scrapedPte": null,
"scrapedUrl": "https://www.southampton.ac.uk/courses/marketing-analytics-masters-msc?utm_source=pg-aggregator&utm_medium=&utm_content=course&utm_campaign=PG2026",
"scrapedToefl": null,
"scrapedAiUsed": false,
"scrapedFeeRaw": "Fees, costs and funding Tuition fees Fees for a year's study: UK students pay £16,400. EU and international students pay £32,500. Check fees for other versions of this course. Deposit If you're an international student on a full-time course, we'll ask you to pay £2,000 of your tuition fees in advance, as a deposit.Your offer letter will tell you when this should be paid and provide full terms and conditions.Find out about exemptions, refunds and how to pay your deposit on our tuition fees for overseas students page. What your fees pay for Your tuition fee covers the full cost of tuition and any exams. The fee you pay will remain the same each year from when you start studying this course. This includes if you suspend and return.Find out how to pay your tuition fees. Accommodation and living costs, such as travel and food, are not included in your tuition fees. There may also be extra costs for retake and professional exams.Explore:accommodation costsliving costsbudgeting advicefees, ch",
"feesConfidence": 1,
"normalizedFees": {
"home": 16400,
"currency": "GBP",
"international": 32500
},
"scrapedAiError": null,
"scrapedDuolingo": null,
"scrapedTemplate": "drupal",
"scrapedCambridge": null,
"scrapedIeltsBand": 6,
"scrapedLangSource": "course_page",
"languageConfidence": 0.9,
"normalizedLanguage": {
"pte": null,
"ielts": {
"overall": 6.5,
"min_component": 6
},
"toefl": null,
"duolingo": null,
"cambridge": null
},
"scrapedLanguageRaw": "English language requirements\nIf English is not your first language, you must show that you can use English to the level we require. Visit our English language pages to find out which qualifications we accept and how you can meet our requirements.\nIf you are taking the International English Language Testing System (IELTS), you must get at least the following scores:\nIELTS score requirements\noverall score\n6.5\nreading\n6.0\nwriting\n6.0\nspeaking\n6.0\nlistening\n6.0\nIf you do not meet the English language requirements through a test or qualification, you may be able to meet them by completing one of our pre-sessional English programmes before you start your course.\nIf you don’t meet direct entry requirements, you can apply to complete a Pre-Master's programme through our partnership with OnCampus.\nYou'll progress to your chosen course after successfully completing the programme. Find out more about Pre-Master's programmes for international students.\nRecognition of professional experience\nIf you don't have the exact entry requirements, but you have significant work or voluntary experience in this sector we'll assess your relevant professional experience, your subject knowledge and your aptitude for learning.\nPlease contact us if you're not sure you have the right experience or qualifications to get onto this course.\nTel: +44(0)23 8059 5000\nThis is a 12-month course, you'll complete all your taught modules in the first 9 months and in the final 3 months you'll work on your dissertation",
"scrapedIeltsOverall": 6.5,
"scrapedLangSourceUrl": null,
"scrapedTuitionFeeHome": 16400,
"scrapedTuitionFeeIntl": 32500,
"scrapedEntryRequirements": "Typical Offer 2:1 degree 2:1 degree View full entry requirements Entry requirements You’ll need a 2:1 degree which shows evidence of quantitative or qualitative study, such as: MarketingAnalyticsEngineeringSocial SciencesEconomicsManagementStatisticsOperations ResearchManagement ScienceInformation SystemsPure ScienceComputer ScienceFind the equivalent international qualifications for your country.We do not accept the following subjects:Language Studies – degrees that focus on learning a language or how to translate, such as 'Business English', 'Applied English', or 'Translation', are not acceptable. However, this restriction does not apply to ‘English’ and ‘English literature’ degrees of the kind taught in the UK.Art/Design/Vocational Studies – degrees that focus on learning a particular form of art, craft or vocation. These include degrees in art, graphic design, photography, television broadcasting, script writing, or performance/dance. English language requirements If English is not"
}